Google Places is something that every business must have in their internet marketing and local search toolkit. Our team of internet marketing professionals can create, claim, optimize and manage any Google internet marketing services that you need. Most of these free services require only a one-time fee to create or implement, and the benefits for your business are ongoing.
Google Places is arguably the most important part of a local search marketing strategy. Google Places listings, when shown, are higher than almost any organic rankings. When the search includes a geo qualifier (city, etc.) this is a near certainty.
Call us to learn more about how we can claim or create, and optimize your Google Places listing. Our Google Places Help usually requires only a one-time fee, and no monthly fees.
Google Places help in Atlanta or any other large city can create a significant increase in phone calls and sales. Google Places optimization requires an approach that is different from website seo. The common parts are that local search listing optimization requires both on-page and off-page work. A large part of our work involves leveraging our list of Citation Sites and Authority Sites.
Google + (Google Plus) is something you need! Google + is a social network, launched in mid 2011, that interfaces with many Google products including Google Buzz and Google Profiles. Google Plus offers several features which will make it a fierce competitor in the social media realm. Features such as Hangouts make Google Plus especially cozy and inviting. Even if you don't plan on being an active user, it makes sense to have at least a minimal public presence on Google+.
The Google+ button should be on at least your website's home page. This nifty little icon gives your site a visible "thumbs up" by users, and helps to somewhat bookmark your site on their search results for related phrases. We can add the Google+ button to your website.
Google Analytics is a free and valuable service that provides key metrics on website usage. To use Google Analytics, you create an account, input some basic information, and add the Google Analytics code snippet to every page of your webite. The code will capture visitor information which can be viewed 24/7 from a very user friendly dashboard. This is a absolutly essential tool for any business website.
Why use Google Analytics? It will help you to analyze the overall performance of your website, as well as individual landing pages, PPC advertising and evaluate the true amount of traffic coming from third party advertising sites such as YP Connect or Reachcast. The cost to install Google Analytics on your website is a drop in the bucket compared to the money you may be wasting on unproductive advertising.
YouTube videos are often included in organic search results, thereby presenting a low cost opportunity to engage more prospects. The first thing to do, which we can do for you, is to Create A YouTube Channel. A custom YouTube Channel allows you to control and manage the videos that are displayed. Any videos you add should be optimized for SEO purposes.
Google Blogs, formerly Blogger, is a fun and useful service that allows you to Create Your Own Blog which can be easily customized. You can create a blog for personal use, business use or your favorite Cause. You can use your business blog for PR efforts, to support SEO, or to build brand awareness. With only a few minutes a week, you can spread news that is important to you.
Google Gmail is an extremely reliable, and free, email service that is recognized for having cutting edge user functions. While you may prefer to use your company email address, it's worth your time to Create a Gmail Account. It is easy to add your own Gmail address when you Start a Google Account. And while you're doing that, go ahead and complete your Google Profile.
Google Adwords Express automatically selects relevant keywords based on your selected business category. Presently keywords in your Adwords keyword list can be changed by only Google (and no, they don't take requests). You can however add or edit Adwords Express categories. Your best practice is select the most relevant category for your organic listing.
Google Adwords is widely known, and often misunderstood. Google Adwords is a tool, and as with any tool, it should be used by persons who truly know how to use the tool. Inexperienced Adwords users can quickly spend a lot of money, and see very poor results. A qualified PPC Management Company can control PPC costs, and increase click through rates from qualified prospects. Adwords can be a great leads generation tool.
Google Translate is an online tool to translate a phrase, document or website. This incredible tool can be added to your website to allow website visitors to instantly translate all text content on your website to any of dozens of languages. Google Translate is another free Google tool, which is easy to add to your website, and can make a world of difference in connecting with a global marketplace to find more buyers.
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