Website Analytics, Online Competitor
Analysis and detailed Client Program Reports
are just some of the extra services that are available to you. Google Analytics is a must-have tool for a business website, and we can also provide you with detailed
website visitor tracking information.
We use specialized analytics software and systems that provide the critical intelligence used to create highly targeted internet marketing programs.
Website analytics tools are most effective when experienced internet marketing personnel review and interpret the collected data. An inexperienced person can easily
misinterpret data and then direct negative changes to your website. We offer the professional expertise to install, monitor and interpret information provided by
visitor tracking and website analytics tools.
Google Analytics
Google Analytics is a free website analytics
service that is relatively easy to install on a website. Google Analytics provides a wealth of information concerning the volume of traffic, sources generating
traffic, time on your site and each page, keywords used to find your website and more.
Google Analytics can include data from your Google Adwords PPC Advertising, and help you to measure the effectiveness of other paid online advertising. The dashboard is very user friendly,
and something that you will probably enjoy using.
B2B Analytics
B2B Website
Analytics options have been vastly improved over the past few years. We offer B2B website analytics tools that can show you the name
of companies that visited your site, and can often generate contact information for key personnel at the company that visited your website.
Online Chat programs, such as LivePerson, can provide real-time data for anyone visiting your site. Although online chat is not a good fit
for every website, it can dramatically increase conversions. We offer several proven solutions for B2B website analytics.
PPC Research
PPC
Competitive Intelligence enables you to outsmart competitors. We use specialized software, which is completely legal, to extract
data on PPC advertisers. We can obtain your competitor's PPC terms, bid amounts, ad copy, click through info, and other valuable PPC data.
What are the benefits? PPC competitive intelligence enables you to improve your bid strategies, find top producing terms, reveals PPC ad
copy with good click through rates (CTR), and often exposes opportunities that were previously unrecognized.
Client Reports
Client
Performance Reports are offered in several formats. We understand how much internet marketing clients want to see what is being done,
and the net progress being made by our internet marketing team. We're pleased to provide timely reports to our clients.
Our program performance reports vary from standard search engine ranking reports to Google Analytics reports and detail reports. Use
the links at the top of this page to see examples, and learn more about our approach to program performance reports.
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